02 / CONFIGURATORS
Let people
configure the product.
Real-time configurators turn a digital product model into a sales, specification and customer-experience tool.
THE VALUE
Explore.
Choose.
Understand.
A configurator can bring product complexity into one interactive environment: options, materials, variants, environments, pricing logic or other decision layers.
The exact commercial logic depends on the product and sales process. We design the experience around that process rather than forcing a generic configurator template.
COMMON APPLICATIONS
Vehicle specification, trim, colour, options and presentation.
Yacht and vessel options, materials, layouts and sales experiences.
Complex products where customers need to understand combinations.
Units, finishes, options and spatial choices where appropriate.
Web, showroom and event applications built around the same model.
BUILD A CONFIGURATOR
Make complexity
interactive.
Send us the product, the customer journey and the decisions people need to make.